The key to effectively using the Internet as a resource is first to know when to use it at all; and, only then, how to use it. The same may be said for Google, or any search engine. First, master the intricacies of when to use it; then, work on details of how to make it work well.
Cahill, Maureen, "Get More Out of Google Than It Gets Out of You" (2009). Presentations. Paper 54.