Dapper Design: Using Infographics for Library Marketing & Institutional Data

Presented virtually at the SEALL 2021 Annual Meeting at 11:00 am.

Abstract

With the right tools, law librarians can creatively promote and visualize both their library’s services and resources. This session will showcase specific examples, such as service/event marketing geared toward users/clients, data demonstrating value to administrators like resource use, or reports for stakeholders presenting bar passage or U.S. News stats. From graphical strategic plans to new pandemic workflow signage, or creating social media content to publicizing virtual events, you can do it all with two free web apps: Canva and Piktochart. Tips, tricks, and formats will be discussed, like print and digital signage as well as platform-specific templates.

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